With a Bachelor of Management Studies, majoring in Marketing, Steffan combines formal training with extensive real-world business experience. Alongside his work with Holloways, he also owns and operates a swimming pool construction business, giving him firsthand insight into the challenges business owners face every day. His advice isn’t built on theory alone, it’s shaped by the same commercial decisions, sales targets and growth challenges his clients experience.

Steffan is a passionate sales trainer with a particular interest in the psychology of buyer behaviour. He enjoys understanding why customers buy, what influences their decisions and how businesses can create sales and marketing systems that make buying feel simple and natural.

Known for cutting through complexity, Steffan has a knack for uncovering practical growth opportunities that others often overlook. Whether it’s improving a sales process, refining a marketing strategy or helping a leadership team think differently, his focus is always on finding straightforward solutions that deliver measurable results.

One of the things Steffan enjoys most is helping businesses achieve more with the resources they already have. If he can cut your marketing spend he will!  He believes some of the best marketing doesn’t come from the biggest budgets, but from asking the right questions, understanding your customers and executing consistently.

Outside the office, you’ll usually find Steffan spending time with his family, working on one of his businesses or searching for the next simple idea that can help a client grow.

Originally from Taranaki, Gareth moved to Palmerston North to complete a Bachelor of Business Studies, majoring in Marketing, at Massey University.

He joined Holloways in 2007 as a Marketing Consultant, quickly demonstrating his ability to help clients improve their sales and marketing results. Within 18 months, he became a Senior Marketing Consultant, managing a large client portfolio and leading and training his own team.

In 2009, Gareth was head-hunted by a New Zealand kayak manufacturer as National Sales and Marketing Manager, later taking responsibility for international sales and exports. This saw him travel extensively, building relationships with wholesalers, distributors and retailers across different cultures.

Gareth returned to Holloways in 2015 to help drive sales and marketing strategies for our clients and our own business. He combines practical marketing knowledge with strong sales experience to help businesses achieve sustainable growth in sales and profits. His expertise also spans sales training, coaching, business systemisation and people management.

Outside work, Gareth enjoys keeping up with his two sons, playing squash, coaching kids’ sports, and getting outdoors to fish, dive, camp and hunt.

Kate gives honest, well-considered advice, asks the difficult questions and isn’t afraid to challenge ideas when she sees a better way forward. Clients value her calm, measured approach and her commitment to finding practical solutions.

Before joining Holloways in 2019, Kate led marketing for the New Zealand Institute of Architects. Equipped with a Diploma in Marketing from Ara Institute of Canterbury, she has since partnered with businesses across professional services, retail, manufacturing, construction and other industries, developing sales and marketing strategies that deliver commercial results.

One of Kate’s greatest strengths is keeping momentum. She works alongside clients to turn plans into reality, stay focused on what matters and follow through consistently. Her practical skills span website management, social media, design planning, copywriting and email marketing.

Originally from Christchurch, Kate moved to Tauranga in 2020 after a year in Auckland. Outside work, she enjoys exploring local beaches, getting out for walks, tackling DIY projects and spending time with her partner and golden retriever.